Newsletter Station
EMAIL MARKETING FOR

Florists

Stay connected for every occasion and celebration.
Keep your shop top of mind with a professionally written newsletter featuring seasonal ideas, floral inspiration, your promotions, and automatic delivery.
Instant Preview
No Credit Card Required
No Long-Term Commitment

Everything You Need to Stay Connected

Fresh, Engaging Content

Articles selected for your market and a professionally written feature give readers a reason to open and enjoy every issue.

Distinctly Yours

Your logo, colors, tagline and website links create a polished newsletter that looks and feels unmistakably yours.

Your Message, Your Priorities

FLEX and PLUS let you add personal messages and promotions while highlighting important products, services, events and opportunities.

See Your Newsletter in Action

Each issue combines fresh content, your branding and your own messages in a professional newsletter designed to keep you connected with your clients.

Sample shown includes features available with FLEX and PLUS.
FEATURES
Personal Message & Profile FLEX & PLUS
Open each issue with your own message, photo or logo, and contact information, creating a personal connection with your readers.
Your Identity & Navigation
Your name, newsletter title, colors and website links give every issue a consistent, recognizable identity while making it easy for readers to connect with you.
Featured Article & Branded Page
Each issue leads with a professionally written feature created for your market. The full article appears on a landing page displaying your newsletter name or logo, creating a seamless extension of your publication.
Fresh, Relevant Content
Beyond the featured article, each issue includes useful content selected for your market, giving readers more reasons to open, read and engage.
Custom Graphics & Promotions FLEX & PLUS
Highlight what matters most—products, services, events, announcements or special offers—with custom promotional graphics placed directly in your newsletter.
Engaging Extras
Cartoons, trivia, quotes and other entertaining features add variety and make every issue more enjoyable to read.
Contact, Social & Archives
At the bottom of every issue, readers can easily find your contact information, social media links and newsletter archives.
WHY IT WORKS

Your customers turn to you when they want to celebrate a special occasion, brighten someone's day or bring something beautiful into their home. A regular newsletter gives you an opportunity to share floral inspiration, seasonal ideas and helpful tips that make it easier for customers to choose and enjoy the right flowers.

Useful content also gives you a natural way to showcase your expertise. You can share flower-care tips, explain the meaning or seasonality of different blooms, offer decorating ideas and highlight creative arrangements for holidays, weddings and other special occasions. Each issue gives customers another reason to discover something new from your shop.

Consistent communication keeps your business top of mind throughout the year. A timely newsletter can feature seasonal arrangements, holiday flowers, upcoming occasions, new offerings and ideas for sending flowers just because. It can also remind customers about important dates and celebrations when flowers make the perfect gift.

Most importantly, engaging content helps build a relationship beyond the individual purchase. By providing inspiration and useful information along with beautiful ideas, your newsletter can encourage repeat visits, keep your business top of mind and make your florist the first place customers think of when they want to send or enjoy flowers.

HOW IT WORKS

Simple to Preview. Easy to Keep Going.

See what your newsletter could look like before creating an account. Then choose your plan and follow a guided setup to receive a professionally prepared newsletter every week.

1

Preview Your Newsletter

Enter your name or organization name and select your market to see an instant personalized sample.

2

Choose Your Plan

Start with FREE for a limited newsletter with automatic weekly delivery, choose FLEX to customize and send it yourself, or choose PLUS for complete personalization and managed delivery.

3

Set Up Your Email Service

Connect a supported email service, authenticate your sending domain and select an email-service plan that accommodates your contact list. Separate email-service charges may apply.

4

Receive Each New Issue

Newsletter Station prepares a fresh issue every week. FREE and PLUS newsletters are delivered through your connected account, while FLEX customers download the completed newsletter and source code to send through their chosen platform.